Jason Cutter is the founder of Cutter Consulting Group, a sales operations-focused advisory, consulting, and training firm, author of Selling With Authentic Persuasion: Transform from Order Taker to Quota Breaker, and the A Sales Consultant’s Guide To: series, and host of the Authentic Persuasion Podcast. With a degree in Marine Biology, years of experience tagging sharks, then time spent at Microsoft on the tech support team, Jason did not really know what he wanted to do with his life. Then he fell into sales at 27 years old, following the path of so many people – no plans on being in sales, no training, no coaching, no real leadership. After 18 years he has seen so many sales teams struggle across various industries and has made it his mission to empower over 1 million people to become AUTHENTIC PERSUADERS.

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Jason joins Mitch to discuss his background and why authenticity is the key to success as a salesperson in any industry.  You can watch a video of their discussion by visiting our YouTube Channel.


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